Donald Trump

US presidential race has shifted to Google Ad auctions

Michael Bloomberg is spending millions on Google Ad auctions If you have recently googled “impeachment” in the US, you would see Michael Bloomberg’s presidential campaign ad as the top result. Bloomberg has been spending immense amounts of money acquiring the spots for the top keywords in Google Ads to promote his candidacy in the US presidential race. This is part of a larger trend – paying for keyword advertisements has become popular in the modern political campaigning and is seen by many as a major tactic to increase the number of supporters.